An Extension is an application that leverages open, two-way information flow to integrate with the ExactTarget application. Sharing information across applications enables you to extend your ExactTarget account and get the most out of your investment. But sharing data is only half the story – the best part is that you can act on the data too, improving and refining your marketing program to take it to a higher level.

Extensions come in different categories, shapes and sizes. Analytics, CRM, Deliverability and Surveys are among the leading technology applications that are offered here.

Some extensions are built by ExactTarget, others are built by our partners. All are certified by ExactTarget before they’re listed on the Extensions Network, so you can rest assured that they’ve been tested and comply with industry standards and best practices. Applications are supported by the partners who build them.

Search for a specific solution or browse the Extensions Network for ideas on how to optimize your digital one-to-one marketing program. Don’t see what you need? Develop your own integration and promote it on the Network.