The ExactTarget – Coremetrics LIVEmail 2.0 integration lets marketers seamlessly deliver highly targeted, one-to-one messages from a fully integrated platform. The combined solution creates a closed-loop environment in which marketers can understand their customers’ online behavior, identify targeted segments based on any number of criteria, drive targeted messages and optimize future campaigns. The end result? Marketers are freed from the chores of data mining and management to focus where their expertise is best leveraged: on campaign optimization through content creation and refinement.